The Hottest Up-and-Coming Luxury Handbag Brands to Watch in 2025

DeMellier Midi New York

When it comes to luxury handbags, the big players—Chanel, Louis Vuitton, Hermès—will always dominate the spotlight. But there’s a growing wave of emerging luxury handbag designers reshaping the market with fresh ideas, eco-conscious craftsmanship, and modern silhouettes. If you’re looking to invest in something truly special—before everyone else catches on—this list is your guide.

Here are 10 up-and-coming luxury handbag brands that are turning heads in 2025.

1. Medea (Italy)

Style: Minimalist, sculptural

Signature Bag: The shopping bag-inspired tote

Why You’ll Love It: A fashion favorite among Rihanna and trendsetters, Medea merges high-art minimalism with Italian craftsmanship. Their designs are sleek, structured, and conversation-starting.

2. Savette (USA)

Style: Timeless, Art Deco-inspired

Signature Bag: The Symmetry Shoulder Bag

Why You’ll Love It: Savette brings a quiet elegance with architectural lines and refined detailing. If you love understated luxury, this is a brand to follow.

Fleuron Mini Swann

3. Fleuron (Paris)

Style: Feminine, clean

Signature Bag: The Swann Bag

Why You’ll Love It: Made with full-grain calfskin, the quality and craftsmanship of their bags is decadent and will stand the test of time. Their clean-cut designs are timeless, with so many beautiful colors to choose from.

4. Yuzefi (UK)

Style: Sculptural, playful

Signature Bag: The Bom Bag

Why You’ll Love It: Modern silhouettes with unexpected details. Yuzefi is beloved by influencers for its avant-garde shapes and luxury finishes—without the four-figure price tag.

5. Elleme (Paris)

Style: Soft, sustainable, elegant

Signature Bag: Trousse or Boomerang

Why You’ll Love It: Sophisticated designs with leather bags crafted in Italy. Their bags have a gorgeous structure combined with the perfect amount of slouch.

6. Wandler (Netherlands)

Style: Feminine, modern

Signature Bag: Hortensia or Penelope

Why You’ll Love It: With crisp edges, clean curves, and bold color blocking, Wandler bags are made for modern women who love effortless style.

7. Gu_de (South Korea)

Style: Retro-chic

Signature Bag: Demi Lune Bag

Why You’ll Love It: Gu_de offers vintage-inspired charm with a modern twist. Korean fashion is trending globally, and this brand is leading the luxury accessory charge.

8. Demellier (UK)

Style: Understated, classic

Signature Bag: The Vancouver or Mini Berlin

Why You’ll Love It: Ethically made and royalty-approved (Kate Middleton is a fan), Demellier crafts timeless silhouettes that elevate any outfit.

9. Brandon Blackwood (USA)

Style: Bold, meaningful, street-luxe

Signature Bag: ESR Tote (“End Systemic Racism”)

Why You’ll Love It: This Brooklyn-based designer merges powerful social statements with fashion-forward design. Expect personality, purpose, and premium materials.

10. Cafuné (Hong Kong)

Style: Clean, refined, East-meets-West

Signature Bag: The Stance Bag

Why You’ll Love It: Elegant and minimalist with subtle nods to Asian architecture, Cafuné makes bags that feel unique and wearable.

Luxury fashion is evolving—and so are its icons. Whether you’re looking to make a statement, invest in sustainable luxury, or just find something no one else at brunch has yet, these rising handbag brands are worth your attention.

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xo

Alyssa